Promotional email suite for Red Stick Spice.
A series of vibrant and engaging email templates for Red Stick Spice Co., containing 4 emails and focusing on promoting their premium spice products. The goal was to create visually appealing, user-friendly designs that effectively communicate the brand's message and drive customer engagement.
Project overview
The challenge
Create a cohesive series of promotional emails that would showcase Red Stick Spice Co.'s premium products while maintaining their artisanal brand identity and driving sales through visually compelling content.
- Showcase product photography in an appetizing way
- Create a consistent yet unique design for each campaign
- Ensure mobile responsiveness across all email clients
- Incorporate clear calls-to-action to drive conversions
- Maintain brand voice while creating excitement for promotions
The solution
I developed a series of four distinct yet cohesive email templates, each featuring striking hero images, bold headlines, and carefully structured content to highlight product features and promotional offers.
- Bold, attention-grabbing hero sections with product imagery
- Strategic color palette aligned with brand guidelines
- Clear typography hierarchy for scanning readability
- Modular content blocks for featured products
- Custom CTA buttons optimized for click-through rates
Responsive behavior
Desktop view

Tablet view

Mobile view

The campaign series
Email 1
This email entices new email subscribers to take advantage of the 10% off promo to shop their favorite luxurious seal salt.

Email 2
This email invites subscribers to check out the store's collection of sea salts.

Email 3
This email builds on the previous one and takes a step further by introducing the Fleur De Sel (Flor de sal).

Email 4
This email introduces Red Stick Spice's entire sea salt collection, providing information about each one.

Email client testing
Gmail (Web)

Outlook 2019

Apple Mail

Full test video
Need engaging promotional emails for your products?
I can help you create visually stunning, high-converting email campaigns that showcase your products and drive customer engagement.